OF DENVER
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Coupon Distributor Valpak Turns 40 - Forbes.com
March 16, 2008
Valpak gains National attention in an excellent Associated Press article that was picked
up by The New York Times, Forbes, The Miami Herald, Business Week and other.
Terry Loebel wasn't looking to start an advertising phenomenon when he went to his
mailbox in 1967 and inspiration struck. Valpak, the company Loebel soon started, is
today an advertising giant, sending its trademark blue coupon-stuffed evelope to 45
million homes each month.
Click here to read the full article
Recession Spendings: Ad cutbacks don't always make sense.
Published on www.b2badvertising.org February 28, 2008
Economists seem to be almost as certain as you or I about whether we're going to stay
in a recession or whether things will improve this next year. Some see doom while other
see steady growth.
Click here to read the full article.
Valpak Receives National Exposure During Presidential Candidate Visit
January 26, 2008
On Saturday January 26, 2008, presidential candidate Mitt Romney visited the Valpak
Manufacturing Center in St. Petersburg, FL. CNN covered the event. Rick Baker, Mayor
of St. Petersburg, recommended the VMC to Romney as a must-see destination.
Click here to read the full article.
Valpak Gets A Makeover - DMNews
Valpak Promotes "Ellen" Birthday Sweeps On 44 Million Mailers - Featured In PROMO Magazine
October 25, 2007
Talk show host Ellen DeGeneres is turning 50 and Valpak is giving viewers a chance to
celebrate the milestone with the celebrity via a sweepstakes.
Click here to read the full article.
Consumers Take Part In Coupon Coup - Denver Post
September 27, 2007
American's have a love affair with the coupon, a slip of paper that can drive shoppers to
a frenzy if the deal is right. 86% of all American households use coupons. 80% of all
manufactures coupons are delivered in the Sunday newspaper, millions of mailboxes are
stuffed with coupon deals from direct marketers such as Valpak, the blue envelopes
that contain savings offers from variety of local businesses.
Click here to read the full article.

Valpak In The News
And Industry Bulletins